Shane Holiday and his….. sofa! April 29, 2007Posted by grhomeboy in Advertising.
Another video from the New Breed series at the All American Guyz, especially if you are into the buff guy style >
All American Guys promotional video April 29, 2007Posted by grhomeboy in Advertising.
Get a glimpse of some of the “New Breed” models coming soon to All American Guys, including Justin Z, Tyler L, Jeremy, Dave, Matt O, and Ivan.
The New Breed of Buff Guyz! See some more of them using the link below >
Related Links > http://www.allamericanguys.com
UK teens open to mobile advertising > study April 27, 2007Posted by grhomeboy in Advertising, Mobile Telecoms.
The UK based, Q Research has published the findings from its latest survey on what Britain’s young people think about receiving advertising messages on their mobile phones.
The research shows that targeting advertising messages to the individual recipient is the key to success with this often-elusive audience.
More than 32% of cell phone customers aged 11 to 20 would be willing to receive ads on their mobile phones, according to a survey that also found that the most popular type of phone ads with this age group were picture ads.
Corgi prepares Harry Potter merchandise February 28, 2007Posted by grhomeboy in Advertising, Marketing.
Integrated agency Rave has created a television campaign for a new range of Harry Potter toys and merchandise from collectable’s manufacturer Corgi.
The range will be released to tie-in with the cinema release of the film Harry Potter and the Order of the Phoenix and the publication of the final book in the series, Harry Potter and the Deathly Hallows, on 21 July. The range includes action figures, play sets and wand games
Warwickshire-based Rave has worked on previous Corgi projects including its Forward March collection. Corgi recruited Richard Hopkins to be its European marketing chief last October. He had previously worked for the company in the late 90s.
The company celebrated its 50th anniversary last year and recently signed its first sponsorship deal with The History Channel. Rave’s other clients include Carlsberg and DHL.