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A different kind of coke beverage September 23, 2006

Posted by grhomeboy in Drinks & Beverages.
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The Cocaine Energy Drink, which contains three times as much caffeine as a cup of coffee and no narcotics, is the target of criticism from health and drug experts for its name and its marketing tactics.

Its maker says the name is simply to create buzz and appear more “street.”  

The beverage Cocaine joins other energy drinks using provocative names and edgy advertising to make a splash in the crowded field of sugary, highly caffeinated drinks. With names such as Xtazy Energy, PimpJuice and Tantra Erotic Drink, most are aimed at young people and advertised heavily on the Internet.

Read this article > Latest energy drink gets some bad buzz

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