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Dell deal bolsters Google search May 26, 2006

Posted by grhomeboy in Google, Internet.
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Google has taken a major step towards challenging the dominance of Microsoft by signing a deal with Dell BBC reports Dell deal bolsters Google search The agreement means millions of Dell computers will leave the factories with Google software already installed on them. Google has done it again. Always in pace with unpredicted business movements, always ahead of competitors.

AOL searches for new tools to challenge Google, Yahoo! May 26, 2006

Posted by grhomeboy in Google, Internet, Yahoo.
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Time Warner’s AOL this summer will launch new search tools — likely including a video-based tool — that will allow it to better compete with new and old media rivals, according to AOL chairman and CEO Jonathan Miller. In April, AOL’s share of the U.S. search market fell to 6.9%, while leader Google’s share was 43.1%, according to comScore Networks. Miller: New search tools to boost AOL

Microsoft looking at mobile ad acquisition May 26, 2006

Posted by grhomeboy in Microsoft, Mobile Telecoms.
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Microsoft’s MSN unit reportedly is in talks to acquire privately held mobile phone ad serving company Third Screen Media.

With more than 200 million mobile phone subscribers nationwide, technology consultancy Ovum estimates that the market for mobile ads will grow from $45 million in 2005 to $1.3 billion by 2009.

There also is the possibility that some mobile providers could switch from a subscription model to an ad-supported model.

Industry responds to Google video ad plan May 26, 2006

Posted by grhomeboy in Google.
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Some industry insiders think Google’s plan to include pre-roll video ads as part of its AdSense service represents a move away from targeted ad placement and toward the more nebulous realm of brand advertising. But most agree that Google’s power and influence, not to mention resources, guarantee that more marketers will consider online video as a viable advertising medium, now that Google is in the game. Check this out > New Google Video Ad Product Prompts Questions

Google’s wireless plans face hurdles May 26, 2006

Posted by grhomeboy in Google.
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Obstacles abound for Google’s efforts to build wireless networks in the California cities of San Francisco and Mountain View: The company not only needs to allay concerns over the perceived negative health effects of Wi-Fi hardware, but it also must figure out how to recoup its investment in the projects. Google’s Tangled Wireless Push